June 1st – July 12th, 2026

London's First Ibero-American Gastronomic Route

London,ready to tasteIberoamerica?

For six weeks, 70+ restaurants across London will serve exclusive £8 signature dishes celebrating the flavours of Latin America, Spain, Portugal, Central America and the Caribbean.

Every week, a different culinary region. Every neighbourhood, a new journey. No flights. No passport.

70+
Restaurants
12
Regions
6
Weeks
£8
Signature Dishes
Duration
Six weeks. Twelve regions.
Across
70+ Restaurants
Why La Ruta Exists

London's story can also be told through food.

London is one of the most multicultural cities in the world, but some of its richest culinary stories are still waiting to be discovered.

La Ruta Gastronómica Iberoamericana en Londres invites people to explore the capital through the flavours of Mexico, Colombia, Ecuador, Peru, Bolivia, Argentina, Chile, Brazil, Spain, Portugal, Central America and the Caribbean.

For six weeks, diners will be able to visit restaurants across Brixton, Peckham, Seven Sisters, Elephant & Castle, Oval, Euston and beyond — tasting a different Ibero-American region each week through exclusive £8 dishes.

This is more than a food route. It is a celebration of migration, culture, entrepreneurship and the communities that are shaping London's food scene.

Ibero-American flavours in London
London · 2026
A cultural campaign
Built in London. Rooted in Ibero-America.
How It Works

Taste, Vote & Celebrate Ibero-America

La Ruta is designed so Londoners can discover restaurants, try exclusive £8 dishes, vote for their favourites and help celebrate the flavours that best represent Ibero-America.

01

Discover the Route

Find participating restaurants across London and follow the weekly Ibero-American regions from June 1st to July 12th.

02

Try the £8 Ruta Dish

Each restaurant will offer an exclusive Ruta dish inspired by one Ibero-American country, region or culinary story.

03

Vote Through Negocios Latinos Hub

Vote for your favourite Ruta dish directly through the participating restaurant's profile on Negocios Latinos Hub.

04

Celebrate the Winners

Public reception and the judging panel will help recognise the standout dishes of the route.

Voting will take place through each participating restaurant's official profile on Negocios Latinos Hub

The Weekly Journey

Six Weeks. Twelve Regions. One Route.

Each week, La Ruta will spotlight a different part of Ibero-America, giving Londoners a reason to discover new restaurants, new dishes and new neighbourhoods.

Final Event

Closing Celebration · July 12th, 2026

The culmination of six weeks across London — winning dishes, judging panel recognition and a public reception to celebrate Ibero-American flavours in the capital.

Trusted Supporters

Official Community & Strategic Partners

La Ruta Gastronómica Iberoamericana is proudly supported by organisations, media partners and sponsors helping celebrate Ibero-American culture, entrepreneurship and community across London.

Community Partner
LatinoLife — Community Partner

LatinoLife

For more than 15 years, LatinoLife has connected thousands of people through events, culture, music and celebrations across the UK.

Discover LatinoLife in the Park
Strategic Sponsor
Ria Money Transfer — Strategic Sponsor

Ria Money Transfer

Send money worldwide with 0 fees on your first transfer when you download the Ria Money Transfer app and use promo code HELLORIA.

Get 0 Fees on Your First Transfer

Promo code: HELLORIA

New customers only. Terms and conditions apply.

An Initiative by Juntos

Connecting communities, businesses and experiences across London.

Explore the Juntos Ecosystem

Judging Panel

Meet the Judging Panel

Six distinguished chefs from the Latin culinary scene in the UK will assess selected dishes based on execution, presentation, flavour and public reception.

The Star-Studded Panel

A Star-Studded Judging Panel

Dairo López, Jorge Pacheco, Diego Ricaurte, Gustavo Terrazas, Robert Ortiz and Selvin Bracamonte will help recognise the dishes that best represent the quality, creativity and cultural richness of La Ruta Gastronómica Iberoamericana en Londres.

Dairo López

Dairo López

Colombian chef, MasterChef UK 2024 participant and personal chef to a Premier League footballer. His cuisine pays homage to his rural roots and the Colombian Caribbean.

Official Judge
Jorge Pacheco

Jorge Pacheco

Ecuadorian chef and founder of El Inca Plebeyo, featured in The Good Food Guide. He is recognised for elevating Andean tradition with European technique.

Official Judge
Diego Ricaurte

Diego Ricaurte

Ecuadorian chef known for ancestral Amazonian cuisine, sustainability and biodiversity-led cooking. His work reimagines ingredients such as chocho, fine cacao and Amazonian fruits.

Official Judge
Gustavo Terrazas

Gustavo Terrazas

Bolivian chef with experience across modern British, Italian and classic French culinary techniques, with a background in prestigious London restaurants.

Official Judge
Robert Ortiz

Robert Ortiz

Peruvian chef whose leadership helped Lima become the first Peruvian restaurant in Europe to receive a Michelin star.

Official Judge
Selvin Bracamonte

Selvin Bracamonte

Chef and judge for La Ruta Gastronómica Iberoamericana en Londres. Full profile coming soon.

Official Judge
The Route Guide

Explore the Official La Ruta Magazine

Discover the stories, chefs, restaurants, neighbourhoods and cultural highlights behind La Ruta Gastronómica Iberoamericana en Londres.

La Ruta Gastronómica Iberoamericana en Londres poster
Participating Areas
BrixtonPeckhamSeven SistersElephant & CastleOvalEustonMore areas coming soon
Join the Route

Be Part of London's First Ibero-American Gastronomic Route

Whether you are a restaurant, sponsor, creator or media partner, La Ruta is an opportunity to connect with food, culture and community across London.

For Restaurants

Showcase your signature dish, reach new diners and join a city-wide cultural campaign.

Register Your Restaurant

For Sponsors

Connect your brand with food, culture, community and one of London's most vibrant multicultural audiences.

Become a Sponsor

For Creators & Press

Tell the stories behind the dishes, chefs, restaurants and communities shaping the route.

Contact Media Team
Media Contact

Media Contact

For press enquiries, interviews, chef profiles, sponsorship opportunities or media coverage, please contact the La Ruta communications team.

Request Press Kit
LA RUTA MEDIA TEAM
Press & Communications
La Ruta Gastronómica Iberoamericana en Londres
laruta@juntoshub.com+44 7487 357298+44 7398 835460@juntos_ukWhatsApp +44 7398 835460
Organised by Juntos CIC
London · Ibero-America · 2026

Ready to taste Ibero-America without leaving London?

Six weeks. 70+ restaurants. 12 regions. £8 signature dishes. One city-wide celebration of food, culture and community.

Join Ruta updates